Twitter Inc. Requires Blog Domain Control Twitter Brazil

Protect your brand on the Internet is extremely difficult to do. There are even companies specialized in monitoring brands, find out what they are talking about it, if someone is misusing this kind of information. One of the companies interested in protecting your brand’s Twitter Inc., creator and operator of Twitter. But she may have gone a little beyond what is necessary in relation to the blog Twitter Brazil.

According to Raquel Camargo, creator of the blog, the legal department of Twitter Inc. contacted her demanding that Twitter Brazil change the design, change the images used in the template and delivered the TwitterBrasil.org domain to the company under threat of open a lawsuit against the blogger. This surprised Rachel, who exhibited in the post one email sent to Twitter Inc. own warning of blog creation and asking if there was any problem. The answer at the time was that the blog “seemed to be something muiti useful” and they did not oppose it.

The design and blog name have been changed, it is now called Twit Brazil. But Rachel refuses (rightly, I believe) to deliver the blog domain created in 2008 and raised a considerable audience.

Apparently, Twitter still think there is a possibility of confusion between a social network and a blog that talks about this social network. But you do not see, for example, Orkut Blunders receiving threats from Google or Facebook going after All Facebook. Both use the brands of well-known social networks to deliver news or make parody involving such networks, nothing much different than Twitter Brazil was already since 2008.

In an attempt to draw attention of Twitter Inc. for this detail, Raquel created and posted on the blog account on Twitter the hashtag #FreeTwitterBrasil.

This is not the first court case to involve the blog. In 2008, he was mistakenly taken down by the Brazilian justice who mistook original Twitter, thanks to a process begun by the candidate for mayor of Fortaleza, Luizianne Lins.

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